The telcos fight back – transforming business in the face of distributed user revenues

Telecoms.com periodically invites expert third parties to share their views on the industry’s most pressing issues. In this piece Avi Kulshrestha, Industry Head – Communications Media, Entertainment & Global OEM Business at Infosys, looks at some of the ways telcos are fighting back against ever-growing commercial pressures.
The global telco marketplace faces competitive and revenue pressures from almost every conceivable direction. The rise of over the top (OTT) services has und