Snapchat might be a real business after all

Just as we were thinking Snapchat was a one trick pony, it has started releasing features which hint at a viable business model. The latest update, a location feature, could threaten Google’s mapping dominance.
The team made a cheeky little acquisition last month, if you can call $250-350 million cheeky, in the form of social mapping start-up Zenly, according to TechCrunch. The Zenly app allows users to see where their friends are located using constant GPS running in the background.