Mobile direct traffic to media surpasses Facebook referrals for the first time
Online media traffic analyst Chartbeat has published new data that claims direct traffic from mobile devices has overtaken Facebook clicks.
This is apparently the first time this has happened and potentially marks a significant inflection point in the way journalistic content acquires its all-important traffic. Chartbeat specifically wanted to track what effect the changes to the Facebook algorithm, which claimed to give higher priority to ‘personal content’ had on media traffic orig
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