Internet giants face advertising crisis

The internet companies have taken the world by storm over the last 10 years, but diversification will decide who the winners are in 10 years’ time.
One of the major announcements last week was Facebook’s blockbuster quarter, which saw the social media giant grow advertising revenues 56% year-on-year, collecting total revenue of $7 billion for the period. This is a massive amount of cash, and the success of Facebook has been defined by its ability to create advertising solutions which