Inside Ericsson

Ericsson invited me to hang out with them in Stockholm for a couple of days so I did and here’s what I got up to.
Towards the end of Ericsson’s Q1 quarterly earnings call, Head of Marketing Helena Norrman and I indulged in a spot of light banter, during which she reflected on how nice Stockholm is at that time of year. I responded that I haven’t been there for ages because Ericsson doesn’t seem to do press trips anymore, at which point Norrman called my bluff and invited