Five key questions to help define contact centre AI strategy

Telecoms.com periodically invites expert third parties to share their views on the industry’s most pressing issues. In this piece Martin Taylor, Deputy CEO at Content Guru, explores best practice in the use of artificial intelligence in the contact centre environment.
Contact centre technology has been transformed by an accelerating focus on innovation, with (artificial intelligence) AI now offering a route to the most far-reaching period of improvement the industry has ever seen. From the