Ericsson bets on the multiplay experience

Hidden in a relatively obscure software release is a sign from Ericsson that it thinks the future is multiplay and it fancies its chances if that’s the case.
The somewhat unglamorously named Ericsson Expert Analytics Release 16.1 is the latest iteration of its CEM (customer experience management) platform, featuring all the customary buzzwords and clichés including leading, award-winning, end-to-end, holistic and even the promise of a 360-degree view. So far so standard, but the dif