BT resorts to Twitter in its quest for subscribers

BT is streaming a sample of its premium sports content for free over Twitter in the hope that it will lure new subscribers.
The content in question is called BT Sport Score and is the football results show. If it’s anything like those of other broadcasters it will feature a number of former footballers watching footage of games reaching their conclusions and over-reacting to every incident, however trivial (see below).
Amid somewhat disingenuous talk of BT’s commitment to make televi