BT hopes new HQ will mark an inflection point
UK telecoms group BT has unveiled a new headquarters in the city of London, which it hopes will be symbolic of a new dawn for the company.
The shiny new gaff is called One Braham after one of the streets its near, which is also the site of a BTEE store. It replaces the old HQ in St Pauls, which came into being not long after the company was privatised in the 80s. So, inevitably, we get some kind evolving/pupating/reinventing narrative attached to the simple act of moving house.
“Our new HQ
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