Amazon launches an Alexa telly

Unperturbed by its questionable track record in the device market, Amazon has decided to launch an own-brand TV.
Amazon likes to use the word ‘fire’ for its most risky hardware bets, famously stumbling in the smartphone market with the over-priced, under-featured paperweight back in 2014. There were also Fire branded tablets and a Fire set-top box, which didn’t seem to fared much better. On the other side of the ledger, the Kindle remains the default e-book reader and the Alexa