YouTube, Halifax, Man City: Everything that matters this morning
YouTube to sell ads on live TV
YouTube will begin selling its ads through live television stream in a bid to target specific consumers, compete with traditional TV and give advertisers more gateways to reach viewers.
According to reports YouTube has two minutes of local ad inventory per hour that it can sell on each TV network but has so far allowed those networks to sell the two minutes themselves.
However, YouTube is reportedly set to sell the time itself as part of its Google preferred packag
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