24-08-2016 02:56 via retailpro.com

Why retailers still struggle with omnichannel—and how they can conquer the challenge

  Retailers are scrambling to keep up with customers’ omnichannel expectations and demands, blaming both the quality and quantity of the shopper data at their fingertips. It’s time for a new approach. By Jason Ankeny | Retail Dive Shoppers want it all, …
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