Why AT&T’s CEO should think twice before going through with the Time Warner deal

You have to wonder if AT&T CEO Randall Stephenson read "The Curse of the Mogul." 
The book, co-written by Jonathan Knee, Bruce Greenwald, and Ana Seave, is a data-filled take down of mergers like AT&T's $85.4 billion bid for Time Warner Inc., which owns everything from HBO to CNN.
Almost none of these deals pay off for customers or shareholders. 
"The single most consistent reason for underperformance in media companies is bad acquisitions," the authors of the 20