What brands are doing for Comic Relief’s Red Nose Day

Maltesers hopes to donate £1m with ‘Bake a million’ campaign
Fancy yourself the next Mary Berry? You’re in luck. Just like last year, Maltesers is encouraging consumers to get baking and upload a picture of their Red Nose Day bake alongside the hashtag #bakeamillion to social media. For each cake or bake photo uploaded, the brand has promised to donate £5 towards their £1m total donation.
The #bakeamillion campaign is supported by a digital-led campaign called