12-08-2019 08:59 via marketingweek.com

WeWork, Home Office, Facebook: Everything that matters this morning

WeWork prepares to ramp up marketing spend as IPO looms
Office space provider WeWork is preparing to ramp up its marketing investment ahead of its impending IPO next month.
Documents filed with the US Securities and Exchange Commission show that sales and marketing expenses at WeWork’s parent organisation, WeCo, increased from $139.9m (£116m) in the six months to 30 June 2018 to $320m (£265.2m) during the same period this year.
In the filing, WeCo explains that “maintain
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