Verizon slides after announcing it's bringing back an unlimited data plan (VZ)

Verizon is down 1.25% at $48.37 a share on Monday morning. 
The company said on Sunday that it will launch an unlimited LTE data plan, "Verizon Unlimited", on Monday February 13th.
This is the first time in more than five years that Verizon, the nation’s largest carrier in terms of total subscribers, will have an unlimited offering. The new plan comes on the heels of other renewed and aggressive pushes into unlimited data from rival carrier