Unregulated political advertising erodes trust in all advertising

The country will be going to the polls fairly soon, of that I am almost certain. It might be a general election. It might be a referendum. And if the ads popping up on my social feeds are anything to go by, political parties and groups think so too.
This column isn’t about Brexit. But it is about democracy, the void at the heart of it and the impact of that deficit on brand advertising.
Put simply, we need to regulate political advertising. There are no rules. You can say anything –