10-04-2018 18:33 via marketingweek.com

Under Armour, Nike, Apple: The top 10 YouTube ads in March

1. Under Armour: Anthony Joshua – Your greatest opponent is you
Ahead of his heavyweight title fight against Joseph Parker, Under Armour released a campaign featuring Anthony Joshua. The ad shows the boxer, who is sponsored by the brand, focusing on his mental preparation for the fight and how athletes face a battle against the voice in their head to reach their full potential. Joshua went on to win the fight.
Creative agency: Lucky Generals
Media agency: DigitasLBi
2. Adidas: See Creativi
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