29-05-2018 08:31 via marketingweek.com

UKTV, Pret, Coca-Cola: Everything that matters this morning

ITV mulls £1bn BBC joint venture to buy UKTV
ITV is reportedly considering entering into a £1bn joint venture with the BBC by acquiring half of fellow broadcaster UKTV.
The Telegraph reports that the rivals are mulling over a deal aimed at securing the future of British broadcasting by creating a homegrown competitor to Netflix. UKTV is an attractive prospect with its mixture of 10 free-to-air and pay-TV channels, alongside a free streaming service.
The BBC already has a stake in UKT
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