25-07-2016 16:10 via marketingweek.com

Twitter’s new CMO kicks off marketing push to lure new users

See what's happening: https://t.co/ChbWRrSJyKhttps://t.co/r9AZd9rzI3
— Twitter (@twitter) July 25, 2016
Twitter’s recently appointed CMO Leslie Berland is launching a marketing push to attract new users as it looks to dispel myths around the platform and how to use it and position Twitter as a place to “see what’s happening everywhere in the world right now”.
The campaign will use the strapline ‘See what’s happening’ and will include a series of v
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