Twitter is popping after announcing a partnership with Disney's ESPN (TWTR, DIS)

Twitter is popping after announcing a content and advertising partnership with Disney.
The partnership is part of Twitter's strategy to stream sports content on its platform. 
Watch Twitter trade in real time here.
Twitter shares are popping, up more than 4% Monday, after the social-media company announced an advertising and live-content partnership with Disney's ESPN.
The partnership would put some of Disney's sports content on the Twitter platform. The specifics of the advertising revenue