Trends for 2019: Agencies under attack from all sides

Putting aside the perennial complaints about pitches being too costly and time-consuming, the rise of the consultancies and a trend towards in-housing are now taking their toll.
What’s more, agencies’ less-than-transparent billing model looks close to breaking point, while there’s an apparent dissatisfaction from clients about the lack of expertise for new communications channels that often inexperienced staff at large agencies possess.
According to research by the World Feder