Top marketers react as the UK votes for Brexit

Aviva CMO Jan GoodingOn why marketers must focus on the needs of consumers
Our focus today is in ensuring our customers are as protected as possible from the market volatility and continue to have a good experience when they deal with us.
Until political negotiations are underway we cannot understand what changes there may be. Aviva has conducted extensive analysis of the possible implications of a vote to leave the EU and considers it will have no significant operational impact on the