Top marketers on Keith Weed’s impact on the industry
As Unilever’s Keith Weed retires after 35 years at Unilever and eight in the top marketing role, many in the industry are taking stock of the influence he had on the company and the discipline.
Conversations with those who have worked with him and for him, and those who haven’t, highlight his role inspiring everyone in the industry and explaining to the wider world the importance and impact of marketing.
Colin Lewis, Marketing Week columnist and CMO at OpenJaw, says: &ldqu
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