The top 10 Christmas YouTube ads in 2017

We are edging ever closer to the festive period, which means that most Christmas campaigns have been gracing our screens for yonks.
So how have they been performing? YouTube has released its top 10 Christmas ads in the UK to shed a light on the issue. The list is determined by an algorithm that factors in organic and paid views, watch time and audience retention.
And the most popular Christmas ads are as follows…
1. John Lewis Christmas Ad 2017 – #MozTheMonsterJohn Lewis’s Ch