The Marketing Academy reboots Scholarship programme

The Marketing Academy has relaunched its Scholarship programme for 2017 and redefined the 4Ps of marketing to “better articulate the learning modules that people experience when going through it”, according to founder and CEO Sherilyn Shackell.
The new 4Ps are: Personal development – to become an extraordinary human being; professional skills – to be an exceptional marketer; people – to be an inspirational leader; and purpose – to become a chang