07-08-2019 13:51 via marketingweek.com

The fintech revolution and its effect on customer experience

In the UK, where there is a thriving fintech scene, traditional models of finance management, banking, investment, currency transfer and more are being overturned by a wave of digital upstarts promising to simplify finance.
With a digital- and often mobile-first approach, this new brand of financial services companies is changing consumer expectations of finance and banking, and winning over customers with the proposition that finance should be accessible, transparent, convenient, flexible and p
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