The Aussie CMO getting under the skin of Brexit Britain
UK consumers and markets are reeling from the decision of voters to leave the European Union (EU) last month, as politicians and business leaders alike come to terms with the realities of a deeply divided nation. This makes Ed Smith’s story all the more intriguing.
The Australian, who is the former executive director of sales and marketing at pay-TV giant Foxtel, half-owned by Rupert Murdoch’s News Corp, is travelling around the UK in a bid to understand the population
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