21-07-2026 00:22 via businessinsider.com

Taylor Farms highlighted an FDA mistake. PR veterans say it muddied the message.

Crisis communications veterans say Taylor Farms might have over-emphasized the reversal of a test result linking its lettuce to a cyclospora outbreak.Benjamin Fanjoy/Getty ImagesThe FDA identified a false positive result linking Taylor Farms lettuce to a cyclospora outbreak.Crisis comms veterans say Taylor Farms may have over-emphasized the reversal of the test result.Instead, it should have started its statement with a further focus on consumer safety, the PR pros said.Taylor Farms is facing a
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