Super Bowl 2019: Who won the ad battle?

It appears the 2019 Super Bowl commercials set the tone for what took place on the pitch because according to new research, like the game itself, the ads lacked some punch with brands accused of “playing it safe”.
According to data from Realeyes Emotional Intelligence, humour and good storytelling won over fans, but enlisting high-profile celebrities wasn’t necessarily a recipe for success because while Christina Applegate helped M&M’s top the ranking, Bumble’s