Snapchat shows ‘belief in UK creative industry’ as it opens international HQ

Snapchat has chosen the UK to be its first headquarters outside the US due to the country’s “strong creative industries” and 10 million daily Snapchatters.
The self-proclaimed camera company confirmed the news today (10 January) after a report by the Financial Times.
“We believe in the UK creative industries. The UK is where our advertising clients are, where more than 10m daily Snapchatters are, and where we’ve already begun to hire talent,” says Claire Valo