Snapchat, Apple, Co-op: Everything that matters this morning
Snapchat looks to lure users by hosting brand content outside the app
Snapchat’s user growth has been steadily declining, and so the company has been thinking of new ways to lure people back in.
Parent company Snap is reportedly developing a programme called ‘Stories Everywhere’, which will allow third-party publishers to embed Snapchat content on their websites.
The move could improve discoverability of the app’s heavy users, namely influencers. Stories Everywhere provid
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