Should brands be pulling digital ad spend over ‘funding terror’ claims?
Brands including Jaguar Land Rover, Sandals and Marie Curie have pulled back on some digital ad spend in the wake of an investigation by The Times that claimed their ads were appearing next to content by extremists, pornographers and white supremacists.
According to The Times, Jaguar Land Rover “stopped all UK digital advertising activity” on Friday (10 February), although this has now resumed after “new safeguards” were put in place. Sandals also instigated a ban that &
Read more »