Ruth Mortimer: Dove has bottled it with its body-shaped packaging
I really love being a woman. Aside from the joy of periods and childbirth, you can look forward to a lifetime of brands patronising you.
The latest female-friendly gimmick comes from Dove. The Unilever-owned brand has often been seen as a champion for women, with its ‘Real Beauty’ initiative pushing the use of more realistic models in advertising. But for this campaign, the brand has launched a range of body wash bottles resembling “one-of-a-kind” body shapes, aiming to m
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