Russell Parsons: My challenge to you for 2019? Break from consensus thinking

This has been an eventful year – in politics, in economics and yes, in marketing. Although the world of marketing doesn’t move at the breakneck speed of the daily drama around the Trump presidency and Brexit, there’s been plenty to chew over in 2018.
Over the past few weeks, we have looked to make sense of this year’s milestones in marketing. We have highlighted the campaigns that can be held up as examples of best practise in tackling every day challenges, to those