Picking the wrong VC can get a founder fired. The 'Ben Rule' helps founders find the right one.
The "devil-eyed" frog was discovered by a scientific expedition in the high Bolivian Andes.
Steffen Reichle of Conservation International/Handout via REUTERSWelcome to VC View: a column by venture capitalist Ben Narasin.
I'm often asked by founders if they should seek venture funding. So I devised the "Ben Rule."
It is: if the dream outcome isn't equal to 50% of the fund, you are pitching the wrong VC.
And dire consequences could happen if that VC says yes.
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