18-06-2018 08:50 via marketingweek.com

P&G, AB InBev, Heineken: Everything that matters this morning

P&G ramps up gender equality commitment
Procter & Gamble is stepping up its commitment to gender equality through a number of partnerships, through which it hopes to hire more female directors, while delivering a more accurate and positive portrayal of women in advertising.
Making the pledge at Cannes Lions yesterday (18 June), P&G chief brand officer Marc Pritchard said: “Gender equality is good for society and business. Some of P&G’s best performing brands have the
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