16-10-2017 08:51 via marketingweek.com

Netflix, Lynx, IBM: Everything that matters this morning

Netflix on track to hit $11bn in revenue this year
Netflix added more subscribers than expected during Q3 and is now on track to make more than $11bn in revenue this year, according to its latest earning report.
The streaming giant added 5.3 million subscribers during the quarter, a 49% rise year on year, meaning it beat its own target to add 4.4 million.
Netflix now has 109 million subscribers globally, however this means many more viewers in reality given eMarketer estimates roughly 2.5 viewer
Read more »