Mondelēz CMO Dana Anderson on why marketers must ‘stop crying into their beer’ and embrace change

Meeting Mondelēz’s CMO Dana Anderson is a whirlwind. Despite being small in stature, her charisma and way of talking are larger than life. She frantically flicks through presentation notes to make a point, whispers one minute and shouts the next – leaving you captivated but also slightly concerned you are not keeping up with her train of thought.
Even before the first question is thrown her way, she highlights a talk she is about to give at the Cannes Lions festival.