McDonald’s uses a vintage doll for its Christmas ad
McDonald’s headline Christmas TV ad, created by Leo Burnett, features a vintage doll called Juilette, who comes to life after being left on a shelf and missing out on becoming a kid’s festive toy.
The red-haired doll – who Marketing Week is told is no relation to Chucky – glances at a McDonald’s restaurant opposite her toy shop window.
On Christmas Eve, just as the toy shop is closing, Juliette escapes and meets fellow toy ‘Meteor Mike’ at the McDonald&
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