Mastercard confident consumers will use selfies to make payments

Mastercard has announced it is launching ‘Selfie Pay’, a new method for customers to verify their identity when making transactions online.
The update allows cardholders to verify their identity by using biometrics such as fingerprints or facial recognition – the latter, requires users to take a ‘selfie’. The aim of the move is to move consumers away from the less-secure nature of passwords.
The update will today (4 October) be introduced in 12 count