Marketers are starting to understand the true power of voice technology

Joke-telling can be a competitive business. Stand-up comedians have gone to great lengths to achieve astounding feats in comedy, including Tim Vine, who broke all records a few years ago for most jokes told in an hour (he managed to squeeze in 449).
But, as far as I know, no comedian has delivered 100 million jokes in four years. That particular boast belongs to Amazon’s voice assistant Alexa, who has been rattling off gags on request ever since she was invented. As Alexa can’t affor