13-03-2019 13:45 via marketingweek.com

Mark Ritson: For the first time big tech faces a credible threat of breakup

US Democratic Presidential candidate Elizabeth Warren has pledged to break up the tech platforms (Photo: Marc Nozell)When it comes to digital marketing, the name Elizabeth Warren might not be the first one that springs to mind. The US senator is one of the dozen or so Democrats running for President in 2020. Last weekend Warren announced via a post on Medium that, once elected, she would break up the three big tech companies: Amazon, Facebook and Alphabet, the parent company of Google.
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