05-05-2017 15:54 via marketingweek.com

M&S, Tesco & More Than: 5 things that mattered this week and why

M&S launches ‘radical’ new campaign aligning food and clothing
Marks & Spencer has been struggling for quite a while now, with shareholders looking nervous whenever the retailer’s quarterly numbers are approaching. Its biggest problem has been its struggling general merchandise business; while food has prospered, M&S has struggled to convince Brits it’s still a forward-thinking fashion retailer.
However, with the start of the year bringing a much-needed sales
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