M&S, Sky Mobile, Virgin Media: Everything that matters this morning

M&S uses employee recommendations for in-store campaign
Marks & Spencer is launching a campaign which sees food hall employees reveal their favourite M&S meal.
“My M&S Favourite” launched yesterday across 1,000 UK stores and sees staff donning personalised badges revealing their favourite snack. The campaign will also include recommendations on food shelves.
The launch is a result of M&S’s internal research which finds 90% of customers are more likely to buy