M&S on how SMEs can turn sustainability into a success

Achieving success in sustainability can’t be built around standalone campaigns but must be based on integrating it into the very core of a business, according to retail giant Marks & Spencer.
New research by creative agency 18 Feet and Rising finds that while 88% of small- and medium-sized businesses value sustainability, 70% struggle to implement it into their business.
Having surveyed 100 CEOs at UK-based SMEs, the study shows 40% believe sustainable practices are too costly to imple