Lyft could launch its IPO as soon as next week, according to multiple reports

A flurry of news reports Wednesday said Lyft is almost ready to begin the IPO process. 
The ride-hailing firm could make its confidential filing public as early as next week, with a road-show beginning in March. 
Beating Uber to public markets could be huge for the smaller rival, experts have told Business Insider. Lyft may beat Uber to public markets, according to multiple news reports published this week.
Both Bloomberg and the Wall Street Journal reported the company was planni