14-02-2018 17:32 via marketingweek.com

Key trends in 2018: cryptocurrency, AR and personalised product pages

To say that the retail industry underwent a turbulent 2017 is an understatement. Many of the trends we saw  last year have set the tone for developments in 2018, with a change in direction required from all retailers to ensure they keep pace with the competition. Below are three predictions for the retail industry.
Cryptocurrency will emerge as a mainstream method of purchase
Cryptocurrency’s role in the retail industryis already more mainstream than you may realise with hundreds of r
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