John Lewis returns to ‘heartwarming’ Christmas ads with Moz the Monster

John Lewis has unveiled its annual Christmas campaign, which is focused around a little boy befriending a monster named Moz living under his bed.
The ‘Moz the Monster’ campaign, created by adam&eveDDB and Manning Gottlieb OMD, launches today (10 November) at 8am on John Lewis’s website, social media channels and in-store. The advert will be shown on TV this evening at around 9.30pm on Channel 4 and will also be broadcast on all of Sky’s own channels at the same time.