Jack Wills blasted for ‘sexually inappropriate’ ad

The ad, which was included in the brand’s 2016 spring catalogue, featured various images of male and female models in their underwear drinking, dancing and on a bed together.
The text at the top stated “Underwear… [sic] pure and comfortable cottons, or flirty delicate laces, whatever your choice, you can be sure it’s what’s underneath that counts”. The large text at the bottom stated “midnight mischief”.
Another page, promoting loungewear, feature